Meet Ivy™
The AI Marketing Assistant
Build, optimize, and report on winning campaigns faster with StackAdapt.
Ivy™ Is Your AI Advantage for Smarter Marketing
Ivy™ does the hard work for you—analyzing data, identifying the best audiences, and guiding campaign setup—so you can focus on strategy while effortlessly optimizing performance and maximizing ROI.
Ivy™ Is Your In-House StackAdapt
Assistant
New to StackAdapt or want to execute faster? Your AI marketing assistant is here to help.
Get Ideal Audience Recommendations
Don’t waste ad budget on the wrong audience. Tell Ivy™ about your campaign and it’ll find the most relevant, high-intent audiences to target.
Launch, Scale, and Optimize Campaigns
Struggling with campaign planning or ad performance? Ivy™ delivers real-time recommendations on launching or optimizing campaigns for faster results.
Gain Actionable Performance Insights
Make sense of your campaign reporting. In seconds, Ivy™ will analyze ad performance, compare results, and uncover valuable trends to improve your marketing.
Learn About the Latest AI Advancements
In Programmatic Advertising
Stay in the know with expert advice and insights.
Blog
Jan 28, 2025
AI Meets Creativity: How Generative AI Is Reshaping Ad Creative Workflows
Guide
GLOBAL
Aug 26, 2024
Intelligent Advertising: Leveraging AI for Programmatic Success
Frequently Asked Questions
Ivy™ is your StackAdapt AI marketing assistant that helps you leverage StackAdapt to its fullest. As a chatbot, it can provide you with helpful insights into planning an effective campaign based on your goals. It can also provide you with intelligent audience recommendations, generate ad copy, and report on campaign performance.
Ivy™ is trained on StackAdapt’s wealth of internal resources on programmatic advertising, technical platform knowledge, and effective campaign management, enabling it to answer complex questions about using StackAdapt and building high-performing campaigns.
StackAdapt ensures that the materials and resources Ivy™ is trained on are regularly reviewed and updated. StackAdapt employees also use Ivy™ themselves on a regular basis, allowing them to identify any instances where information is inaccurate or outdated.
Ivy™ is intended for both new and experienced StackAdapt clients to draw maximum value from the platform. Ivy™ helps new StackAdapt clients hit the ground running by providing in-depth answers on advertising best practices, generating and revising advertising copy, guiding the set up and launch of campaigns, reporting on campaign performance metrics, and more. Experienced clients familiar with the StackAdapt platform can now work even more efficiently, getting everything they need from one place rather than navigating through the StackAdapt platform.
Yes, Ivy™ is a free-to-use feature available in the StackAdapt platform. However, only StackAdapt clients in the US and Canada have access to it.
Currently, Ivy™ is only available to StackAdapt clients in the US and Canada. However, the long-term vision for Ivy™ is that it will be available to StackAdapt clients in all other regions as well.
