In 2013 StackAdapt pioneered the term Programmatic Native Advertising and became one of the first companies that brought together audience buying and content-driven native ads. Many companies offer native advertising, but nobody does it better than StackAdapt:
Access to all major native advertising exchanges
Automated & human-verified brand safety every step of the way
Optimized for engagement after the click
What sets StackAdapt apart from any other buying platform is its 1st party data management capability. Our smart caching system uses natural language processing storing over 200,000 articles read every single second to understand what people read online:
Browsing behavior data on virtually every user in North America
Full control over which users are added into audience segments
Deep integration between data and media
No extra cost
We believe that machine learning (and its consecutive applications in Artificial Intelligence) is useless without the data to train the models on. Our infinitely scalable, lightning-fast infrastructure uses some of the most progressive languages that allows us to run more complex models in real time, making the decision-making smarter than any other platform. The results speak for themselves:
Consistent out-performance of display channel
Successful acquisition campaigns through native advertising
"StackAdapt's engagement-based technology helped us drive the best visitors for our clients."
Digital Marketer at Imagination Publishing
"Native is something that we have scaled dramatically because of its performance."
Partner at Loud+Clear
"We found the platform to be really effective in finding relevant people to connect with our content and then make sure they are actually engaging with it."
Managing Director at 88 Creative
"They were happy with it and we were happy with it. StackAdapt really helped us achieve our goals!"
Senior Account Manager at TakePart
"Stackadapt allows us to target audience segments, forecast our campaign results, and optimize our content and video campaigns in real-time, thus making better use of our digital budget."
Director at Banque Libano-Française
With all the great targeting and segmentation, with StackAdapt we can identify who we want and from where.
Christopher S. Penn
VP of Marketing Technology, Shift Communications