Conversion 2025

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Conversion Sessions

Driving Real-World Engagement with DOOH

We’ll explore how DOOH’s real-time capabilities allow brands to tap into major cultural moments, whether it’s a breaking news event, a blockbuster movie premiere, or a major product launch. With the ability to deliver hyper-relevant messaging in the right place at the right time, DOOH is redefining real-time engagement. We’ll also discuss how DOOH and other channels work together, creating a seamless multi-screen strategy that maximises reach and impact.

Anna Grodecka-Grad
Frances McCann
Dominic Dunne

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Meet the CONVERSION Speakers

Vitaly Pecherskiy

StackAdapt

Vitaly Pecherskiy

CEO and Co-Founder

Yang Han

StackAdapt

Yang Han

CTO and Co-Founder

Anna Grodecka-Grad

StackAdapt

Anna Grodecka-Grad

Senior Vice President, Client Services

Somebody Digital

Cristiano Winckler

Director of Operations, Director of Digital Marketing

Ryan Nelsen

StackAdapt

Ryan Nelsen

CMO

Stanley Oyovota

Co-op Media Network

Stanley Oyovota

Digital Media & Shopper Analytics Manager

Alex Wright

Channel 4

Alex Wright

Programmatic & Platforms Leader

Ben Omahoney

Ocado Retail

Ben O'Mahoney

AdTech & Data Partnerships Lead

Kevin Liang

StackAdapt

Kevin Liang

Senior Director, Solutions

Farzin Ghayour

StackAdapt

Farzin Ghayour

Senior Manager, Creative Studio

Andrew Rose

StackAdapt

Andrew Rose

VP of Sales, EMEA

Martin Brown

StackAdapt

Martin Brown

Director of Sales

Roger Parry

Chair of Oxford Metrics and Aves Enterprises

Roger Parry

Media/Technology Executive and Investor

Renee Caceres

StackAdapt

Renee Caceres

Head of Retail Media

Jasper Oswin

StackAdapt

Jasper Oswin

Sales Director, Enterprise

Greg Deacon

Snappy Shopper

Greg Deacon

VP Media

Krysha Nair

StackAdapt

Krysha Nair

Vice President, Product Marketing

Frances McCann

VIOOH

Frances McCann

Director of DSP Partnerships

John Still

ExchangeWire

John Still

Head of Content

Dominic Dunne

Bauer Media Outdoor

Dominic Dunne

Programmatic Commercial Lead, Europe

Edmund Mullins

StackAdapt

Edmund Mullins

Senior Director, Inventory Development, EMEA

Nick Hill Headshot Conversion

EssenceMediacom

Nick Hill

Head of Programmatic

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