Conversion 2025
Watch on-demand sessions and hear from top industry leaders
on the conversion metrics that matter most.
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Conversion Sessions
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What We Can Learn From the Past to Win Now–and in The Future
StackAdapt CEO Vitaly Pecherskiy and technology executive Roger Parry will explore what past transformations can teach us about thriving in a rapidly evolving landscape, and what agility and innovation look like in the age of convergence and AI.

Stackadapt
Vitaly Percherskiy
CEO and Co-Founder

Chair of Oxford Metrics and Aves Enterprises
Roger Parry
Media/Technology Executive and Investor
Watch Next
Meet the CONVERSION Speakers

StackAdapt
Vitaly Pecherskiy
CEO and Co-Founder

StackAdapt
Yang Han
CTO and Co-Founder

StackAdapt
Anna Grodecka-Grad
Senior Vice President, Client Services

Somebody Digital
Cristiano Winckler
Director of Operations, Director of Digital Marketing

StackAdapt
Ryan Nelsen
CMO

Co-op Media Network
Stanley Oyovota
Digital Media & Shopper Analytics Manager

Channel 4
Alex Wright
Programmatic & Platforms Leader

Ocado Retail
Ben O'Mahoney
AdTech & Data Partnerships Lead

StackAdapt
Kevin Liang
Senior Director, Solutions

StackAdapt
Farzin Ghayour
Senior Manager, Creative Studio

StackAdapt
Andrew Rose
VP of Sales, EMEA

StackAdapt
Martin Brown
Director of Sales

Chair of Oxford Metrics and Aves Enterprises
Roger Parry
Media/Technology Executive and Investor

StackAdapt
Renee Caceres
Head of Retail Media

StackAdapt
Jasper Oswin
Sales Director, Enterprise

Snappy Shopper
Greg Deacon
VP Media

StackAdapt
Krysha Nair
Vice President, Product Marketing

VIOOH
Frances McCann
Director of DSP Partnerships

ExchangeWire
John Still
Head of Content

Bauer Media Outdoor
Dominic Dunne
Programmatic Commercial Lead, Europe

StackAdapt
Edmund Mullins
Senior Director, Inventory Development, EMEA

EssenceMediacom
Nick Hill
Head of Programmatic
More Resources

Blog
Jan 28, 2025
AI Meets Creativity: How Generative AI Is Reshaping Ad Creative Workflows


Guide
EMEA
Oct 28, 2024
The Ultimate Guide to Advertising on CTV in EMEA
FAQ
Conversion is an industry event led by StackAdapt, the leading advertising and marketing technology company, and explores transformations in advertising, marketing solutions, and AI advancements with keynotes, panels, and speaker sessions presented by leaders and experts in these spaces. The live event takes place in London, UK, and includes sessions that explore how to navigate the ever-shifting advertising landscape, leverage innovative technologies that drive marketing performance, and of course—understand the many ways that advances in AI can empower agencies and brands alike.
Conversion UK was organised with increased relevance for EMEA audiences in mind But it is available to global audiences. However, in-person Conversion events also take place around the world, each of them designed to be more relevant to the audiences attending from those regions.
As a leader in the digital advertising and marketing space, StackAdapt produces a tremendous amount of educational material available for free in the Resource Hub and through its Academy courses. You can dive into a number of resources that explore conversion marketing in detail.
StackAdapt CMO Ryan Nelsen recently wrote a post for the StackAdapt blog on driving full-funnel conversions, how advertisers can bridge the gap between brand and performance marketing—moving consumers seamlessly from awareness to conversion with a unified conversion strategy. Read his piece here.
READY TO DRIVE CONVERSIONS?
Leverage the latest innovations in advertising, marketing, and AI technologies
with StackAdapt.