From live moments to exponential growth

Live moments are no longer unpredictable. In this panel, leaders explore how better targeting, expanded access, and smarter orchestration are turning live sports and cultural moments into scalable, repeatable growth drivers.

StackAdapt

Tara Buck

Senior Director, Publisher Partnerships

Spectrum Reach®

Micheal Kuntz

National Vice President, Advanced TV Sales

Warner Bros. Discovery

Brian Judge

Vice President, Emerging Business

Genius Sports

Evan Krauss

SVP, Global Brands & Agencies

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Michael Zhong, Verticals & Performance Senior Lead at StackAdapt, and Adam Telian, Head of Media at GYK, speaking on stage during a panel discussion at Conversion 2026.
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Betsy Vankula, Director of Global Travel Sales, Enterprise at StackAdapt, and Todd Latter, Senior Manager of Paid Media at Paisly / JetBlue Vacations, discussing travel marketing strategies and performance on stage at Conversion 2026.
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How JetBlue Vacations scaled beyond walled gardens to drive growth with programmatic.

Simone Hummel, Creative Strategy Lead at StackAdapt, and Farzin Ghayour, Senior Manager of Creative Studio at StackAdapt, presenting on stage during a featured session at Conversion 2026.
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Panelists discussing how smarter targeting, seamless activation, and premium data partnerships are driving greater precision and performance in connected TV (CTV) advertising at Conversion 2026.
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How AI is transforming CTV advertising with smarter targeting, activation, and performance.

Ryan McClurkin, Co-Founder of Insighta, speaking on stage during a featured session at Conversion 2026.
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How lifetime value and incrementality testing unlock more confident programmatic growth.

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