Extend Your Reach With a Cross-Channel Strategy
May 26, 2022 at 12 AM GMT
20 Minutes
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Why a Cross-Channel Strategy?
Consumers interact with content across several devices, websites, and platforms, which can make reaching them challenging. With a cross-channel strategy, you can reach users across channels like native, display, video, CTV, audio, in-game advertising, and DOOH.
In this webinar, we discuss how marketers can reach consumers throughout the entire funnel with a cross-channel strategy creating a cohesive brand experience.
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Topics We Will Cover
- Why marketers are using programmatic as a foundation for their media strategies.
- Breakdown of the different programmatic channels available, including display, CTV, and audio.
- Strategies on how to leverage each advertising channel in your digital strategy effectively.
- How to run programmatic campaigns harmoniously with each other.
Our Speaker
Carly Foy
Director of Sales, North America
StackAdapt
