Strategies to Plan Your Next Travel Campaign

October 26, 2022

45 Minutes

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Take Flight With Travel Marketing

The travel industry has seen its share of turbulence over the past few years. The good news is that many travellers are eager to hit the road and go big with their travel plans. This offers marketers a great opportunity to reach travellers as they research, plan, and book their next adventure. 

In this webinar, we team up with Adara, the leading provider of travel-data measurement, to look at trends in the travel industry and offer best practices for your next campaign.

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What You Will Learn

  • Travel industry trends and how the industry is changing.
  • Best practices to consider when launching your travel campaigns.
  • The different types of audience segments you can reach with travel campaigns.
  • Reporting and measurement solutions offered by Adara and StackAdapt.

Our Speakers

Yehia ElKhouly
Yehia ElKhouly

Vertical Strategy Lead


Yehia specializes in helping clients in the travel and political industries to leverage programmatic strategies, and identify targeting and measurement solutions to meet their advertising goals.

Luis Serra
Luis Serra

Head of Partnerships


Luis leads North America Enterprise efforts at Adara where he’s responsible for brand and agency relationships across North America.

Sam Lauer
Sam Lauer

Head of Customer Success, NAM


Sam leads the Customer Success team at Adara where he helps tourism clients across the globe plan, execute, and report on the revenue brought into destinations.