Holiday Marketing Strategies to Sleigh 2025

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About This Guide

Learn key trends, actionable insights, and expert tips for building holiday campaigns that convert.


Holiday-themed flat lay with wrapped gift, candy canes, and credit card payment terminal.

Make Every Dollar Count This Holiday Season

Despite economic uncertainty, US holiday retail sales unexpectedly grew 4% in 2024. But with customers pinching pennies, marketing budgets continuing to decline, and teams increasingly expected to do more with less, there’s never been more pressure to make your ad dollars work harder.

Close-up of two people exchanging a holiday gift wrapped in brown paper with a red ribbon.

Staying Ahead in 2025

Success this holiday season depends on smart timing, precise targeting, and tailored messaging. But without the right tools and tactics, even well-crafted campaigns can miss the mark.

In this guide, learn the holiday marketing strategies retailers are using to maximize conversions, even in challenging market conditions.

What You’ll Find Inside the Guide

  • Holiday marketing trends and insights shaping consumer behaviour and ad performance.
  • When to plan and launch your holiday marketing campaigns for maximum impact.
  • Holiday marketing strategies for e-commerce companies, retailers, and brands across industries.
  • How StackAdapt clients drove stronger ROI and boosted sales over the holiday season.

Ready to sleigh your holiday campaigns? Download StackAdapt’s Holiday Marketing Strategies for 2025 guide.

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