If you have questions about this privacy policy, please contact our privacy office at privacy@stackadapt.com or call us at 1-844-326-4868

StackAdapt Privacy Policy

Our Commitment

StackAdapt strongly believes that all information deserves protection. This Privacy Policy is intended to inform you of the collection, use, and disclosure of the personal information that we collect. "Personal information" means information about an identifiable individual. We may change this Privacy Policy at any time. So we encourage you to review these pages on a regular basis.

Our Services

At StackAdapt, in accordance with the privacy policies of the websites we work with, we collect Internet Protocol ("IP") address, browser information, recent search history, and activity on various websites in order to display effective native and video advertisements. Native advertisements are advertisements that are integrated into the content of a given platform, such as a website. Based on the behaviour and preferences of the users, we seek to group them into certain categories and display the most relevant advertisements to the users in those categories. We strictly follow the privacy policy of the website or other platforms we interact with. For example, we would never collect data from a website user who has opted out of cookies.

Our Method

We use "pixel tags" and/or "cookies". Pixel tags are small bits of code that provide a method of delivery information on a webpage which allows the operator of the page or a third party to collect the IP address of the users of the page. Cookies are small text files that are stored on the browser of a computer that uniquely identify the browser and provide information to the cookie sender. Many websites send cookies to the browsers that are visiting those sites, and many browsers are initially configured to accept cookies. Users can change the browser settings to refuse cookies or to alert them when a cookie has been placed on their browser. The user can check the browser for details in this regard.

Use of Data

We use the data we collect in order to display advertisements that we believe may be relevant to the user. In seeking to identify relevant advertisements, we use this data to create and refine user segments, to develop and refine algorithms, and to understand better how users' interaction with a website might be of interest to advertisers.

Data Security

We employ all reasonable industry standard measures to protect against the unauthorized access, disclosure, modification or destruction of the information we collect and our levels of safeguards correspond to the level of sensitivity of the information. While we are committed to ensuring the security of the information, no protection measure can provide a 100% guarantee of security. Consequently, we do not warrant or guarantee the security of the information.

Sharing Data

We share data with trusted third parties, such as advertisers, when we have agreements with them for their use of our services on the StackAdapt Platform. These agreements include clauses that hold our partners to the same high level of privacy protection we apply to the data and to never use the data for any other purpose than what we have committed to.

Disclosure

We never disclose any personal data unless we are required by law and we would only do so having verified the lawful authority of the request, such as to comply with a judicial proceeding, court order, or legal process served on us and to defend against legal claims. We may also voluntarily disclose personal data as allowed by law to prevent fraudulent activities.

Mobile Advertising ID

StackAdapt may use Advertising Identifiers for in-app ad targeting on mobile devices. Mobile operating systems including Apple's iOS and Google's Android provide an option of opting out of targeted in-app ads. To opt out, the user simply navigates to the operating system settings and follows the instructions. We act accordingly.


Cookie Opt Out on this Website

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You Asked and We Listened

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StackAdapt has been one of the best native ad platforms we have used to date. A+ client service accompanied by an easy to use reporting dashboard that has helped us stay up to date with what our media dollars are actually accomplishing.

Ash Sanh
Digital Media Specialist
I have personally tested multiple Native DSP solutions and none have been able to compete with StackAdapt's suite of tools, tech and performance.

Todd Meadow
Associate Manager
What I like the best is the support I receive from StackAdapt. It may be self-serve, but I know that I still have experts looking in on my campaigns and catching things I may have missed, or tips on optimization.

Cherie Raymond
Group Media Director