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StackAdapt Helps Porter Airlines Decrease CPA by 35%
Porter Airlines has revolutionized short-haul flying with a warm and effortless approach to hospitality, restoring glamour and refinement to air travel. Building on their in-flight magazine re:porter, they launched re:view, a lifestyle blog focused on everything travellers want to know about the destinations they fly to. Porter's goal was to leverage the new blog to increase flight bookings while simultaneously driving engaged visitors to their content. Using our proprietary, intent-based targeting, Porter was able to beat their CPA target by 35%, outperforming other paid channels like Google and Facebook.
Travel & Tourism
Native
5.1+ Million People
Identified by StackAdapt as actively showing intent to book a flight
35+ Native Networks
Largest Access to Native Inventory (Including: Google, Mopub, Teads, Sharethrough and TripleLift)
35%
Reduction in CPA on Flight Bookings
“Native advertising allowed us to increase bookings by communicating with our audience in a new way. StackAdapt is a great fit because it consistently delivers results and continues to help us understand our audience.”
